Strategic, story-driven branding for the ambitious, the kind... and the caffeine-fueled
Hi, I'm Mariam Wehbe Branding Designer Brand Strategist Mom of a Toddler Coffee Dependent Detail Lover
I specialize in strategic, story-led branding design that’s thoughtful and meaningful. I focus on deep strategic sessions with all my branding projects because, let’s face it, without strategy, a brand is just an empty shell that looks pretty.
When I’m not designing, you’ll probably find me chasing after my toddler, drinking copious amounts of coffee, or knitting/cross-stitching.
your brand is judged in seconds...
In the first moments someone sees your business, they’re already deciding if they can trust you.
If your visuals don’t tell your story or clearly reflect your values, you risk turning away the people you need most - your ideal clients - and losing revenue along the way.
How poor branding is costing you
- Blending in instead of standing out
- Your audience is confused about what you do
- Feeling inconsistent across touchpoints
How strategic branding saves you
- Unforgettable first impressions
- Builds trust that keeps clients coming back
- Your value is clearly communicated
- Gives you messaging and visuals that work everywhere
Once you understand the true impact of strategic branding, the next step is knowing how to get there
A peek at the process
Inquiry
Let's get familiar
Fill out an inquiry form and tell me about your business, including your goals, vision, inspirations, and more.
Here we get to know each other and see if we are a good fit.
Onboard
The official kickoff
After filling out the inquiry form and confirming we are a good match, we will move on to the onboarding stage.
Here, you are welcomed to the project in the client portal, and we will review the essentials, such as contracts and payments.
Startegy Session
Laying the foundation
This is one of the most important steps. Here we uncover who your brand really is – your story, the message, values, and more.
Without this step, the branding risks becoming “just another logo”.
Design
Bringing ideas to life
Sit back and relax! Once the strategy is in place, I will work to bring your brand to life.
With a streamlined and straightforward client portal, you can view files, send feedback, and ask questions all in one place!
Launch
ready.. set.. go!
Your brand is ready to take on the world by storm. You will receive all necessary files as well as guidelines on how to use your new branding.
Ready to take your brand to the next level?
This isn’t just about looking pretty. It’s about making sure the message and values are crystal clear. Once that foundation is solid, we turn it into a visual identity that truly stands out.
Your brand deserves more. If you are ready to elevate your brand, let’s connect!